“Are you looking to extend your existing business to the online world of opportunity?”
E-commerce websites are found everywhere in today’s web and remain one of the top ways to enhance consumer interaction. This great feature doesn’t come without problems. Despite the ease of online shopping, e-commerce cart abandonment rates hover around 95-96%. Sometimes customers simply change their minds (we can’t really do anything about that), but more often than not customers are led around in circles by poorly-designed e-commerce websites that confuse and frustrate them. So what distinguishes a great ecommerce web design from the ones that leave the customer unwilling to buy? We’re sure you’ve experienced a poorly-designed ecommerce website. Just when you think you’re ready to buy, the cart clears spontaneously, or the checkout button doesn’t work. The products lack descriptions and the prices change when you try to buy. Regardless of the industry, when you experience frustrations such as these, you immediately stop buying and find another source of product.
Cugete understands that when we add an e-commerce option to your website, you need to make sure it has a superior design. We follow some basic principles to drive your customers straight to checkout. Cugete will help you define your marketing goals, sales expectations and best practices to reach maximum consumer outreach. We will design your ecommerce site from the ground up- everything from content development to final graphic design layout. Such a directed approach will give your site consistent branding on every page and customers will recognize the superior quality of your e-commerce web design. E-commerce is fuelled by buyers who know what kind of product or service they want when they begin shopping online. No one hops online to just browse every product a site has to offer. This is where many ecommerce websites go wrong- they treat ecommerce like the offline buying experience. Online shopping requires a directed path to guide the buyer to the products they want quickly. Cugete’ familiarity with “buy paths” and directed marketing ensures your customers can find exactly what they’re looking for in your ecommerce website before they decide not to buy. Finally, Cugete provides search engine optimisation specially designed for ecommerce pages. Instead of throwing up all the search hits within your ecommerce website after the customer searches for a product, Cugete uses meta-data tagging. Customers don’t get an overwhelming list of products when they search. Instead, they can quickly sort by price, location and whatever other sort options you want to provide to your consumer.
Cugete knows how to give that extra boost when it comes to rich Internet application services. Web design is our bread and butter, allowing you to trust in us to give you the best website for your company. You will always have the final word, of course; we simply use our knowledge of the Internet marketplace to advise you on what path you should take on your site and then take that initiative and turn it into a sleek, modern website for your business. So what does this mean for you and your website? Well, as the top rich Internet applications development company around, you can be sure that cugete has what it takes to take your site to the next level. You can also be sure that as the bar rises, your website will raise with it. We are on top of all that is hip and new when it comes to rich Internet applications and so we always keep up with the fresh and new. Our rich Internet application services are second to none; take a look around at our own website. We are proud to showcase what we can do—and do for you. No matter how big or small your e-commerce website, you want to make sure it works flawlessly. Cugete delivers these results every time to your customers.